Does This Chicken Taste Like Toothpaste to You?

Most major companies first find success when one big product breaks through with customers. Then they try to expand their horizons (and profits) with “brand extensions.” Successful examples: Coca-Cola’s Diet Coke, or the Disney movie studio launching Disneyland. Unsuccessful examples: keep reading. Colgate The name “Colgate” probably makes most consumers think of toothpaste, which is […]

Happy Birthday, Betty White!

The beloved actress turns 96 today. Here are some things you might not have known about everybody’s favorite Golden Girl. “Betty” was a very popular name for girls and women in the mid-20th century, and it’s usually a nickname for “Elizabeth.” Not in the case of Betty White. Her real name is Betty White—her parents […]

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