‘Sainsbury’s is renaming its tiger bread after a letter a three-year-old girl wrote to the company, saying the bread looked more like a giraffe, went viral.
In May 2011, Lily Robinson wrote to the supermarket, suggesting that the bread should be called giraffe bread.
She received a letter back saying that renaming it was “a brilliant idea”.’
In January 2012, the supermarket chain made the change official:
‘”In response to overwhelming customer feedback that our tiger bread has more resemblance to a giraffe, from today we will be changing our tiger bread to giraffe bread and seeing how that goes,” the supermarket said.’
Heh heh heh. Good going, youngster.
The girl’s mom posted the letters on her blog.